Midjourney

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Midjourney is a community-funded research lab known for building image and video generation models, widely used for concept art, key art and mood boards.

Our take

Last updated 22 October 2026

Midjourney is still the image generator many artists reach for first when they want striking concept art, key art or mood boards. All plans are paid subscriptions: Basic is $10 a month, Standard $30, Pro $60 and Mega $120, with 20% off for annual billing. Standard and above include unlimited Relax-mode images. Subscribers get general commercial terms, but a company grossing over $1M a year needs Pro or Mega.

Best for Artists and small teams making concept art, key art and store-page visuals.

Pros

  • Strong for concept art, key art and mood boards where look matters more than exact layout.
  • Plan prices, GPU hours and commercial terms are published on the official plan page.
  • Standard and above include unlimited image generations in Relax Mode.

Cons

  • No free plan.
  • Stealth Mode (private images) is only on Pro and Mega, so unreleased game art on lower plans is visible to others.
  • It does not make game-ready sprites, sprite sheets or tilemaps; use a pixel-art or sprite tool for that.

Written from the vendor's official site and docs, not a hands-on benchmark. How we review tools.

Category2D Art & Sprites
PricingNo free plan. Basic $10/mo ($8/mo billed annually); Standard $30/mo ($24); Pro $60/mo ($48); Mega $120/mo ($96); extra fast GPU time $4/hr. Companies grossing over $1M/yr must use Pro or Mega — official pricing
Websitehttps://www.midjourney.com/
Last checked2026-10-22

Description summarized from the official website; pricing from the official plan comparison page.

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